Who am I? Over the last two decades, I've helped launch a few different start-ups. Or "companies" as they once were known.

As a consultant I've helped organisations of all shapes and sizes identify and launch new digital services & business models. I'm particularly interested in helping larger, established companies, perhaps in traditional industries, create programs to build portfolios of new digital ventures.

In the last 5 years I've helped turn Humblebee into one of Scandinavias most highly valued digital service studios. We managed to increase Humblebee's turnover by 500% in 5 years; increase the amount of staff by 200%; and currently service an international portfolio of companies.

On a sadder note, I'm also responsible for several failed ventures, daft ideas that never got off the ground, tears and general heartache. And to top it all off, at 40+ years old I'm still not the owner of my beloved football team. This time next year maybe...

So why am I building this site? Honestly, I built Hacking Business for myself. Not for you. 😉 But I'm happy you're here nonetheless. I aim to fill it with the resources, ways of working, tools and processes that I myself get value from.

Even established, well-running, (currently profitable) organisations need to adapt. They need to make digital service innovation and creation a part of their genetic make-up. Even if they've been selling paper widgets for 100 years, they need to be a software company very soon. There is no alternative.

But for the people working at these organisations, this is a far from simple journey. And it can be a frustrating one.

If you're one of the aforementioned heroes trying to make digital innovation, transformation - call it whatever you want - happen at your company, my hope for Hacking Business is that even one of the ideas or tools will help you in your journey.
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Please feel free to reach out with ideas on how I can improve this site, or for any additional consultation. I'm at russell.clark@humblebee.se

Cheers!

/Russell